Advocacy and Lobbying

Lobbying and Advocacy is an ongoing process that aimed a change of road user behavior, practice, policies and law through influencing of the communities and organizations and empower youths in our societies, Structure at different level and mass media for the betterment of our segmentation(s).

This is a strategic that the foundation is using to translate its road safety experiences into informed influence on policies, legislative and regulations processes and mainstreamed.

Road safety activities are more successful when supported by effective marketing communications. Road Safety Support assist you in using a range of promotional tools, such as advertising and public relations, to deliver your chosen road safety message.Marketing communications is a crucial tool in educating the public on using the roads safely and in altering driver behaviour.

All communications should be road casualty data-led, ensuring that campaigns are properly targeted at priority road casualty groups.

Our support services include:

  • Assistance in creation of media and marketing campaigns
  • Production of effective communications strategies
  • Advice on promoting road safety activities