Our Be Bright, Be seen campaign reminds cyclists, runners and pedestrians to wear something bright and reflective so they are more visible to other road users in low light conditions. Motorists too are encouraged to be vigilant and on the lookout for more vulnerable road users to reduce the chances of a collision.
Pedestrians and cyclists are advised to wear brightly coloured or fluorescent clothing which shows up well in daylight and at dusk. We also encourage you to wear reflective accessories, such as high-visibility jackets or sashes, so that they are visible in car headlights at night. Cyclists should also consider making sure that their bicycle is in good condition and that brakes, gears, lights and reflectors are in
Be Bright, Be Seen Road Safety campaign is a national awareness campaign targeting regional and rural road safety.
We encourage local road safety advocates, communities, schools, sporting groups and workplaces to host local events, share road safety information among staff, students, colleagues, family and friends and change an in-car behaviour. This is a wonderful opportunity for all of us to be involved in making the roads safer.
Drivers and motorcycle riders are advised to check that their headlights are working and tyres are in good condition order so that they can be prepared for darker and wetter journeys, and are reminded to drive in a way that is appropriate to the conditions of the road - in such a way that allows them to slow down or stop safely if required.
To support or donate reflective items for school children please contact us click here
